Services

The Resonate Method

Marketing fails when the real problem isn't diagnosed and results aren't measured. The Resonate Method exists to make both part of the process.

01

PositionFelt before they ever reach out

The quality behind your business should be felt before someone ever calls. We start with a diagnostic: how customers find you today, where your competitors are winning attention, and what one change would move the most.

  • Search & presence audit for your service area
  • Competitor content teardown
  • The gap, named
02

CreateBuilt from your real work

Video and social content that makes your business feel active, premium, and worth paying attention to — shot from your real jobs, your team, your customers, not stock footage of somebody else's.

  • Monthly on-site content shoots
  • Attribution and reporting setup
  • Content plan from your first shoot
03

BuildWebsites that convert (add-on)

A website and landing pages engineered to turn visitors into inquiries — fast, clean, and built to convert. Available as an add-on to any tier, starting at $3,000 — includes a positioning refresh.

  • Market research, conversion strategy, and copywriting
  • Conversion-focused landing pages
  • Built into the same system as your content and ads
04

DriveRight person, right moment

Meta and Google campaigns that put your business in front of the people already looking for what you do — targeted to your area, tested and adjusted as the numbers come in. Want the full cinematic treatment instead? See Brand Films.

  • Managed ad campaigns with creative testing
  • Targeted to your service area
  • Short-form video slate, formatted per platform
05

TrackMeasured, not promised

The dashboard makes the case, every month. Lead automation, weekly reporting, and monthly strategy so nothing falls through and everything improves.

  • Live attribution dashboard
  • Monthly proof report in plain language
  • Adjust-or-kill reviews — no zombie campaigns

Format, Not Footage

What "built for the feed" actually means.

No stock clips standing in for the real thing — this is the shape of it: short, vertical, native to wherever your customers scroll.

Team member on site, example content still
@yourbusiness On site today —
:15 — Project Walkthrough
Team culture, example content still
@yourbusiness Meet the team —
:20 — Team Member Spotlight
Customer quote, example content still
@yourbusiness Customer quote —
:12 — Customer moment

Engagements

Three tiers. Same method.

Visibility

Get seen consistently, without having to think about what to post.

Starting at $2,000 / month
  • 6 organic videos a month
  • Monthly on-site content shoot
  • Short-form content cut for the platforms your customers use
  • 3-month minimum

Best for: Businesses who want a steady content presence before layering in paid lead generation.

Start with a call

Authority

Full-service positioning — you become the name Lawrence defaults to.

Starting at $4,500 / month
  • 10 organic videos a month + 2 ad-specific variants
  • Managed ad campaigns
  • Organic content posting handled for you
  • Attribution dashboard + monthly proof report
  • Weekly strategy call
  • 3-month minimum

Best for: Businesses ready to own their category and hand off the marketing entirely.

Start with a call

$1,000+/month minimum ad spend — managed by Resonate, owned by you.

Pay in full for any 3-month term and save $500.

Website Add-on

A site built for the pipeline you're running. Not just a redesign.

Starting at $3,000 — includes a positioning refresh underneath the build.

Market research
Conversion strategy
Copywriting
Conversion-focused landing pages
Built into your content & ad system

It's like having an executive, creative, and production team — for less than the cost of a single employee.

The Second Rung

Films built for the moment a message must change minds.

Story is the most persuasive format the brain has — up to 22 times more memorable than facts alone (Stanford), because people don't just hear it, they experience it. That's the science underneath every film on this rung.

The lead system runs on process. Brand films are where the craft comes in — the format we've refined over twenty years of national and local work.

:30 — :60

Hooks

Short cuts and trailers that earn attention where attention is shortest. Not long enough for the full emotional journey — long enough to start one.

Funnel: Awareness

~3 minutes

Transporters

Immersion pieces. The audience steps into a world, meets a character, and starts to care — which is the precondition for trust and connection.

Funnel: Consideration & Trust

~7 minutes

Transformers

Full belief-change films. Character, conflict, and a message the audience arrives at themselves — which is why it stays with them.

Funnel: Decision & Advocacy

Next Step

Find out which rung you're on.

Book a Strategy Call